Key strategies
a.) Make your stores climate-adaptive: with climate-related disasters increasing all over the world, brands and retailers must develop resilient store designs that can better withstand these emergencies.
b.) Keep it simple and versatile: modular units that can be added or taken away as consumers' needs change will help retailers respond quickly to new shopper demands, and can also be easy and affordable to implement.
c.) Create makeshift community spaces: ensure spaces are multi-use and can morph from sales points to places where customers can connect and build community.
d.) Experiment with colour: harness the emotive power of colour via modular lighting, so you can change your retail environment depending on the mood or time of day.
e.) Invest in AR and mixed-reality: brands should think beyond mobile devices for AR try-ons and experiment with changeable displays at brick-and-mortar spaces to extend brand storytelling.
D'Art Design provides customized and innovative store layout design, space design, new store planning, interior design and phygital solutions across diverse markets.
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