How Can I Recover From An SEO Penalty?

Recovering from an SEO penalty requires a strategic approach and a clear understanding of the issues causing the penalty. Digital agencies in Gurgaon that offer polyvalent digital services can be instrumental in navigating this process. Here are key steps to consider:

Identify the Penalty: Determine whether the penalty is manual or algorithmic. Manual penalties are usually communicated via Google Search Console, while algorithmic penalties may require analyzing traffic drops and ranking changes.
Conduct a Website Audit: Review your site for issues such as toxic backlinks, keyword stuffing, or thin content. Tools like Google Analytics and SEO audit software can help pinpoint these problems.
Disavow Harmful Links: If backlinks are a cause, use Google’s Disavow Tool to reject low-quality or spammy links. Ensure you also reach out to webmasters to request the removal of harmful links.

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