Develop, execute, and manage PPC campaigns on Google Ads, Bing Ads, and other search platforms.
Conduct keyword research, competitor analysis, and audience targeting.
Create engaging ad copies and optimize landing pages with the marketing team.
Monitor campaign performance and adjust bidding strategies to improve ROI.
Perform A/B testing on ads, keywords, and landing pages.
Track and analyze campaign data using Google Analytics and other tools.
Prepare weekly and monthly performance reports with insights and recommendations.
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