across B2B, SaaS, and health & wellness niches, I've built and optimised blogs.
strategies that have meaningfully grown organic traffic from the ground up.
My process is research-first: I dig into keyword data and map content to real searches.
intent, and apply on-page SEO techniques that actually move the needle. I work
fluidly with SurferSEO, Semrush, Yoast, and WordPress, and I use Google Analytics
and Search Console not just to track performance but to spot gaps and act on
them.
The result? Content that doesn't just read well, it performs.
CORE COMPETENCIES
SEO Blog Writing & Optimization
Keyword Research & Strategy
On-Page SEO (Meta Tags, Headings, Internal Linking)
Content Management (WordPress, Yoast SEO)
SEO Tools: SurferSEO, Semrush, Grammarly, Hemingway Editor
Analytics Tools: Google Analytics, Google Search Console
Research-Driven Writing & Storytelling
Deadline-Oriented & Detail-Focused