Based in New York City, Naushad Parpia has built an impactful career as a serial entrepreneur by bridging the gap between technological innovation and holistic health. His journey began early in life when, after moving to the United States at age eight and observing his parents build their own business, he launched his first e-commerce initiative at just 14 years old. After earning a degree in Finance and Information Systems from the University of Virginia in 2011, Parpia established a strong executive presence in the NYC business ecosystem as the founder of Plative, a technology consultancy that earned five consecutive years on the Inc. 5000 list under his leadership as Chairman.
Driven by a personal commitment to longevity and functional health, Parpia expanded his focus to consumer goods in February 2022 by launching Earthside Farms. Operating out of the greater New York area as Founder and CEO, he set out to redefine the modern snacking aisle by delivering clean, low-sugar candied nuts, dried fruits, and nutrient-dense alternatives without sacrificing quality. Across all his ventures, Parpia leads with a philosophy anchored in authenticity, ethical sourcing, and steady growth, aiming to scale Earthside Farms into a household name while ultimately utilizing his business success to fund philanthropic initiatives in climate change and animal welfare.
